Morimoto NYC

Imported fish never tasted so good.

This job/lifestyle has many perks. Exclusive behind the scenes access. Intensive interviews with celebutants. Sampling the products that we have to represent. And in this case, I got to use a completely hands-free automatic toilet. Freakishly awesome. Created during a time of rock-star Flash prowess, the Morimoto site use pieces of NYC dynamically creating collages with pieces of the restaurant resulting in the perfect essence of Morimoto. The end result was an award winning, albeit completely dated web presence for the Iron Chef that unfortunately doesn’t work on any Apple device. Hey, that’s 2004 for you.

Launched: 2004
Client: Starr Restaurant Group
Agency: 160over90
Designer: Giacomo Ciminello
Creative Director: Darryl Cilli
Associate CD: Jim Walls
Developer: Ty Burrowridge