Continental Midtown

The lobster mash potatoes are like nowhere else, except at the AC, NYC and Old City locations.

How’s it go again? “If Norman Rockwell spent his weekends jet-setting with Hugh Hefner, he’d be chilling in the upstairs lounge here on thursdays.” The Continentals have popped up in various places along the Eastern seaboard, but none so enigmatic as our local Midtown spot. Colorful, fun and just a tad tongue in cheek, the web site looks to reflect all that the Rittenhousites live for. Money and drinking.

The more work I add to this site, the more I realize how dated my digital work gets. Not so much the print stuff, just digital. Why is that? Shouldn’t design be timeless? I’ll chock it up to technological constraints. Why not. Regardless, this flash site utilized positioned popup windows for a cheeky user engagement. Since pop ups at the time were more “SURPRISE!” than spyware, it seemed like a relatively good idea. Plus passing variables from a flash movie in one window to flash movies in another was blowing our minds. Oh how times have changed.


  • Client : Starr Restaurant
  • Date : 01/27/2006
  • Agency : 160over90
  • Creative Director : Darryl Cilli
  • Associate CD : Jim Walls
  • Copywriter : Brendan Quinn
  • Designer : Giacomo Ciminello
  • Developer : Ryan Blain